A Comprehensive and Optimized Solution for Thaqlain’s Content to Reach a Wider Set of Audiences

Refined, enhanced, and holistic content solution


Thaqlain is a brand that collaborates with various Islamic scholars, aiming to promote their valuable content to a wider audience. By curating and delivering diverse forms of content, including long-form videos, shorts, carousels, blogs, and more.

  • Thaqlain faced the challenge of distributing its content effectively across various social media platforms, resulting in fragmented user experiences.
  • They desired a holistic mobile app that could integrate all types of content, including their series with episodic releases.
  • Thaqlain also needed more control over their content, including the ability to link content with categories and sub-categories to facilitate content discovery for users.
The Solution:

Reactree took on the task of creating a holistic mobile app solution for Thaqlain:

  • The app encompasses a wide range of content formats and provides an intuitive user interface.
  • It also has a refined backend system to support content management and developed an admin portal to enhance content control, integrating various features and functionalities to streamline content viewing and sharing, ultimately creating a unified platform for Thaqlain’s audience.
  • The app also has a diverse format for content, integrating various content categories and sub-categories to be linked in a way that users can view different forms of content on the same topic once searched.
  • The app also has an optimized home feed that allows users to view content, with shorts enhanced in a way that users can view relatively new content rather than ones they’ve viewed before.

App Features

Reactree’s app solution for Thaqlain included the following key features


Content Viewing Flexibility

Users can easily view different formats of content.

No Sign-Up Required

Users can use the platform without the need to register.

Enhanced Content Control

For admins to link their videos and other content on the app.

Home Feed Optimization

For seamless content discovery for users.

Customized Themes

Custom Islamic themes for an immersive user experience.

Dynamic Links

For content to be easily re-shared with different people.

Notable Highlights

Reactree’s app solution for Thaqlain brought several notable highlights to the forefront including the optimized home feed that brings a fast and refreshing browsing experience and eliminates content fatigue.

Furthermore, the admin portal comes in two forms: super-admins, who can add and remove new admins, and admins, who can do everything except add or remove admins. This portal makes it easier for Thaqlain to bring new themes to the platform and control discovery according to categorizing and sub-categorizing content.

Moreover, the app has a user-friendly interface to ensure seamless viewing and ease of navigation.

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Reactree’s collaboration with Thaqlain resulted in a comprehensive mobile app solution that fulfilled their initial problems and requirements. The app provides Thaqlain’s audience with a holistic platform to seamlessly access a diverse range of content. The optimization of the home feed enhances user engagement by delivering fresh and relevant shorts with every visit. The admin portal empowers Thaqlain’s administrators with content control, enabling them to curate categories and sub-categories.

Additionally, the customized themes aligned with Islamic events added a visually immersive touch to the app, reinforcing Thaqlain’s brand identity.
This is a powerful and dynamic app solution, providing users with a seamless and enriched viewing experience while amplifying Thaqlain’s mission of promoting educational content from renowned scholars.

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